Using Book Displays and More to Market your Winter Holiday Collection

To register for this webinar please follow this link: https://zoom.us/webinar/register/8217519862700/WN_0h3rCyJzTymKidB2w7tfFQ. Sessions are free and available only to members of the Michigan library community. Registrants will receive instructions and a link to attend the session directly from PCI after they register.

Providing Readers Advisory for Thanksgiving, Hanukkah, Christmas, Yule, and Kwanza can be a daunting task for staff. Setting up effective book displays as well as using other forms of passive readers advisory can allow patrons to find the titles they are seeking while also shining a light on materials that may see the bulk of their circulation during a few months. It is also important to include materials that are fall, harvest, winter, and snow themed to include those who do not celebrate these particular holidays.

Join Passive Readers’ Advisory expert Lila Denning for an hour of all the ways that you can leverage your book displays and other forms of passive readers advisory to patrons of all ages. You will learn how to combine physical and digital materials to showcase your holiday collection She will also show you how to design these displays and replicate the idea online, where possible.

Attendees will learn how to:

Understand the basic features of book displays and other forms of passive readers advisory as a readers advisory tool and well as marketing tools.

Identify best practices for creating well-designed passive readers advisory tools.

Discover themes, titles, and planning ideas for your library.

Find ideas to inspire your passive readers advisory efforts

Instructor - Lila Denning

Lila Denning is a library in Florida specializing in Passive Readers Advisory for patrons of all ages. She is the acquisitions coordinator for the St Petersburg Library System and has worked in circulation, reference, and youth services. She serves the volunteer coordinator for the Horror Writers of America. You can find her on Twitter @Vantine and on BlueSky @Vantine.bsky.social. On her blog, bookdisplays.blogspot.com, she talks about ideas for book displays and other forms of Passive Readers Advisory and how to best use it to serve your patrons.

This project is made possible by grant funds from the U.S. Institute of Museum and Library Services (IMLS) administered by the State of Michigan through the Library of Michigan.